Elliot Feuerstein has decades of experience in commercial property development. Managing several shopping centers in San Diego, CA, Elliot Feuerstein is well versed in the changes taking place in retail real estate.
Shopping malls are experiencing something of a revolution in design. Here are four ways mall developers have switched gears in the last few years, according to Building Design and Construction Magazine (BDC):
1. Built-in “wow” factors. Repositioning their properties to make them preferred shopping destinations, developers have incorporated standout features that call on customers. For example, Triple Five Worldwide has a 5.3 million-square-foot mall in West Edmonton, Canada, that features a water park with the world’s largest indoor wave pool and 17 water slides. In Chicago, mall owners are using unique artwork emblazoned on walls to attract younger shoppers.
2. Expanded common areas. Malls now have grander entrances, inviting customers into a different environment, and more points of convergence. They are allowing more light into common areas to create the feeling of space, and adding attractions to these areas like water features to draw in shoppers.
3. Moved beyond anchor retailers. Today, when people go to malls, shopping is not always uppermost in their minds. Mall developers have incorporated so many leisure and entertainment activities into their centers that many people visit just to have fun. Some of these non-retail attractions include aquariums, performing arts centers, movie theaters, and film studios.
4. Incorporated technology. Mall developers are bridging the digital divide, designing malls that feature, among other technologies, digital beacons that inform shoppers of events and promotions as well as direct human traffic, giant touchscreens with 3D mapping, and software that allows remote parking reservations.
A real estate executive and officer of Mira Mesa Shopping Center, Elliot Feuerstein of San Diego, CA, supports many charitable causes. One organization Elliot Feuerstein supports is the Disabled American Veterans (DAV), which offers life-long support for disabled veterans of all generations.
Each November, DAV partners with restaurant Golden Corral to host an Annual Military Appreciation Night. During the 2018 event, meals were served to more than 300,000 veterans at Golden Corral restaurants. The 2018 event also raised more than $1.3 million in donations to support initiatives to improve the lives of disabled veterans.
Any person who has served in the US military is eligible for a free “thank you” dinner on Military Appreciation Night thanks to the support of Golden Corral. Family members and friends are welcome to come along to the dinner to be a part of the rekindling of old friendships and celebrate a year of successful charitable work. However, nonmilitary guests will pay regular dinner prices.
For more information on Military Appreciation Night at Golden Corral, visit https://www.goldencorral.com/military-appreciation/.
Elliot Feuerstein is an experienced real estate developer in San Diego, CA. Among his activities, Elliot Feuerstein previously served as a campaign co-chair of the Building Committee of the Congregation Beth Israel synagogue.
The largest and oldest Jewish congregation in San Diego, Congregation Beth Israel traces its roots to 1861, when Jewish pioneers established a congregation they called Adath Yeshurun, which means Assembly of Israel in Yiddish. Its first synagogue was built in 1889 at Beech Street and Second Avenue. In 1926, the congregation vacated this synagogue and moved into its second synagogue, established at Third Avenue and Laurel Street. Today, the first synagogue resides in Heritage Park, where it is a San Diego Historical Site owned by the County of San Diego.
Even with its second synagogue, Congregation Beth Israel eventually required more space for its devoted following. In 2001, it established its current temple in University City. A much more substantial home, one appropriate for the congregation’s 150-year history, Beth Israel’s current facility is twice the size of the second synagogue, with five buildings. Today, it serves approximately 3,500 individuals in San Diego.
Based in San Diego, California, Elliot Feuerstein serves as an officer of Mira Mesa Shopping Center. A veteran of the retail real estate construction industry, Elliot Feuerstein is also a member of the International Council of Shopping Centers (ICSC).
ICSC regularly conducts research to highlight the integral role of the retail real estate industry. In 2018, for instance, the organization commissioned research firm Alexander Babbage to perform a study on how brick and mortar stores impacted web traffic for retailers. For the study, titled “The Halo Effect: How Bricks Affect Clicks,” researchers looked at 800 stores in 145 US markets with a coverage of 222 million people. They also polled 4,000 people.
Researchers found a very distinct relationship between opening retail stores and increased web traffic. For example, they found that after opening physical retail stores, emerging brands that were less than 10 years old saw, on average, a 45-percent increase in web traffic, while established brands over 10 years old saw an average of a 36-percent increase. On the other hand, when retailers closed stores, they suffered a decrease in web traffic. In one example, a retailer that closed one-third of its stores saw a 50 percent decline in web traffic in the affected areas.
According to researchers, the symbiotic relationship between physical stores and web traffic was attributable to the advertising perks that stores offered. Physical stores act as free billboards that are always in consumers’ faces, giving presence and strength to brands. With such stores, consumers can engage with staff and try on new products, making the whole experience more real.
Real estate professional Elliot Feuerstein is a developer based in San Diego, California. A philanthropist as well, Elliot Feuerstein supports the V Foundation for Cancer Research.
The V Foundation was launched in 1994 with a mission to save lives through finding cures for cancer. Every single dollar donated to the foundation goes to fund cancer research. Since its inception, the organization has given out over $200 million in cancer research grants, facilitating groundbreaking research that brings the world closer to finding a cure.
The organization gives different types of grants including scholar grants totaling $200,000 and translational grants totaling $600,000. The grant selection process is very competitive, with the V Foundation inviting all National Cancer Institute-designated cancer facilities to nominate researchers for funding consideration. The organization’s Scientific Advisory Committee reviews all applications and recommends the best for funding.
Afterward, grant recipients are expected to furnish the organization with progress reports every year. In 2018, the V Foundation gave grants to researchers from the Dana-Farber Cancer Institute, the Duke Cancer Institute, the MD Anderson Cancer Institute, and Ohio State University.
Based in San Diego, CA, Elliot Feuerstein joined Arnold Construction Company in 1974 and continues to guide its operations as president. As a company leader, Elliot Feuerstein attends a variety of trade shows and events in order to keep Arnold Construction Company apprised of the latest industry technologies and trends, including the annual International Council of Shopping Centers trade show.
The International Council of Shopping Centers (ICSC) represents the collective needs and interests of 70,000 professional members around the world. ICSC president and chief executive officer Tom McGee, reflecting on findings from the ICSC report The Halo Effect: How Bricks Impact Clicks, recently spoke about how members would to well to prioritize both a physical and digital presence. The study found that a company’s web traffic can increase by 37 percent, on average, following the opening of a new location. This number can jump to 45 percent for emerging retailers.
Related findings included a 27 percent increase in area market share for web traffic, driving home the important relationship between physical locations and a company’s online brand. The report also indicated a positive relationship between brick and mortar points of access and digital communications for established retailers, with 80 percent of store openings resulting in an web traffic share. A more comprehensive breakdown of The Halo Effect can be found at the ICSC website.
An accomplished real estate developer for more than 40 years, Elliot Feuerstein has helped place high-profile companies such as Target, Wells Fargo, and Walgreens, in San Diego, CA shopping centers. Additionally, Elliot Feuerstein is a longtime supporter of the American Red Cross.
In response to the ongoing crisis of opioid abuse in the United States, the Red Cross has developed an online course to help educate the public about how to recognize and respond to opioid-related overdoses. The online course takes approximately 45 minutes to complete and features content that highlights some of the telltale signs of an opioid overdose, and the types of care that can be administered, depending on how responsive the affected individual is at the time.
Specifically, those who take the course are trained in how to administer naloxone treatments, such as Narcan Nasal spray, drugs that have immediate intervention effects that provide temporary relief from overdose symptoms. To learn more about the course or to sign up, visit redcross.org/take-a-class/opioidoverdose.
Elliot Feuerstein leverages more than 40 years of commercial real estate experience to serve as an officer of Mira Mesa Shopping Center in San Diego, CA. In addition to his work in real estate, Elliot Feuerstein gives back to the community by supporting local organizations such as San Diego's Congregation Beth Israel, which he previously served as a building committee member.
Congregation Beth Israel serves San Diego's Jewish community through worship services, social and educational programming, and various outreach activities. Those interested in advancing the work of the synagogue can do so by volunteering their time or giving to the organization financially.
In addition to accepting one-time and recurring donations through its online portal, Beth Israel oversees a memorial program that gives supporters the opportunity to honor a loved one while giving back to the Jewish community. Beth Israel also offers various planned giving options for those who would like to make the historic synagogue a beneficiary of their estate.
Other giving options include vehicle donations. Beth Israel gladly accepts donated cars, trucks, RVs, boats, and motorcycles. The synagogue also participates in the AmazonSmile program, which gives Amazon shoppers the opportunity to support their favorite organization every time they make a qualifying purchase on the site.
With the support it receives through its giving programs, Beth Israel is able to advance a number of social action initiatives. These include a school supply drive and the Beth Israel Hunger Project, an outreach program that feeds hundreds of people each week.
For more than four decades, real estate developer Elliot Feuerstein has overseen operations for shopping centers throughout San Diego, CA. Beyond his professional duties, Elliot Feuerstein was instrumental in the capital campaign to construct the new Sharp Memorial Outpatient Pavilion Cushman Wellness Center.
The Cushman Wellness Center offers a four-hour physical examination of local women. The Women’s Health Assessment is scheduled on Wednesdays throughout the year and offers health risk screenings, coaching, and education to increase wellness, encourage healthy habits, and raise awareness.
In the health assessment, participants undergo comprehensive tests to determine heart health, measure body-mass index and body fat, and monitor metabolism and thyroid function. Attendees are also screened for chronic ailments such as diabetes and high cholesterol.
On-site therapists speak with participants about their quality of life and stress levels and offer individualized advice. Participants also receive breakfast and a therapeutic massage.
A commercial real estate executive with more than four decades of experience, Elliot Feuerstein serves as an officer of Mira Mesa Shopping Center in San Diego, CA. Throughout his career as a real estate developer, Elliot Feuerstein has been an active member of industry groups such as the International Council of Shopping Centers (ICSC).
In addition to offering various professional development programs for retail real estate professionals, ICSC oversees the Office of Global Public Policy to promote legislation and regulatory policies that benefit ICSC members. Recently, the organization has been using its advocacy resources to raise awareness of several issues related to tax reform, infrastructure investment, and marketplace fairness. ICSC is also advocating for improvements to the Americans with Disabilities Act.
To raise money in support of its advocacy agenda, ICSC operates the country's only federally registered political action committee (PAC) focused on the retail real estate industry. More information about the PAC and ICSC's current advocacy priorities is available at www.icsc.org.